Action Genre Post
The action film genre consists of high-energy scenes that include dangerous physical stunts, chases, fight/combat scenes, and explosions. Commonly, for superhero movies, the plot follows a protagonist who is attractive, muscular, and has an agenda to save someone or something.
Ex: Spider-Man (2002)
Action films are a very broad and general term that describes a type of film. Many people of all ages consume action films, but more specifically, Superhero films are usually geared to be consumed by young adults and teenagers (ages 13-35). Originally the appeal for Action and superhero movies was for men and boys, but more recently, with the rise of women getting big roles as superheroes in mainstream movies, the audience and market has broadened.
Ex: Tomb Raider contains a female lead. (2018)
Content:
As I lightly covered before, Action films commonly follow a "classic hero's journey", where a protagonist has to go through a long process where they grow, learn, and develop into what they need to ultimately become to defeat the "bad guy" or antagonist. This usually comes at a personal cost, whether that be losing a family member or friends. Within this archetype, the main protagonist usually feels a strong sense of justice, whilst the main antagonist embodies a very clear objective for evil. Because of this, it is easy for the audience to decipher which character is good or bad, in turn, making it easy for them to choose a character to get behind and cheer.
Covering the production aspect, Action films usually contain high-intensity action scenes that include hand-to-hand combat, chases, explosions, and large battles. Moreover, there are commonly special effects/CGI for character's abilities and or explosions within the movie.
Characters are usually heavily branded to become recognizable easily, with symbols or logos. In addition, it isn't rare to see cross-media marketing for the main characters of the movie. Which includes toys, appeal, and video games. Also, studios create franchises with multiple sequels, spinoffs, and even interconnected universes to encourage long-term audience engagement.