CCR Question #2

     CCR Question #2:

-How does your product engage with audiences and how would it be distributed as a real media text?

Tips for answering this question (given by teacher)

-Discuss how you arrived at your target audience, cite necessary research
-Discuss how your production choices, content, etc. work to engage with your target audience
-Next, discuss how you plan to make your film available to audiences
-Responses should address realistic options for an amateur filmmaker. For example: you would not release your film worldwide to theatres, this is only an option for major productions

    Script:

    To begin this project, my group and I began with brainstorming and deciding on what genre we wanted the opening to be. Once we landed on horror, we were instructed to begin researching as soon as possible, because of this we were able to clearly identify our target audience of horror watcher which is teenagers to young adults, about 16–30-year-olds. This makes sense because I don't think if you showed this film opening to your grandma, that she would enjoy it. Another reason that we felt like this film would cater more to the 16-30 year old age range is due to the themes of alcohol consumption and work stress. But furthermore, I think more often than not younger adults immaturely overconsume alcohol to the point where they black out as supposed to older and wiser people. Because of this, it will hit closer to home for the given age range of 16-30 year old's.

    

(research showing age range of horror watchers)

    In regards to distributing the film, our end goal is to get the film in front of as many eyes as possible, and to be shown worldwide. But, to get to that end goal there are many smaller steps that need to be taken, especially as first time, small directors, actors, and producers. So what we are planning to do is to submit our film to many film festivals across many states. Ones that we are planning to do that are more local are the Miami Film Festival and Fort Lauderdale Film Festival. If this is successful we will be able to sell CD's and gain traction for our film. In addition to this, we would upload the film to websites that allow for independent publishers like Youtube and Vimeo. With this, we will be able to maximize how many people see our film on a budget.